Business Book Reviews.

The Business Success Club, Business Book Review Section.

Here at the Business Success Club we believe that we’re not the sole source of new ideas and that for constant improvement you need constant education. However it is increasingly difficult for today’s successful business owner to dedicate hours every day to read the business books they need to,to keep moving forward. This is why we’ve started our “Done for you” business book review reading service, where we distill the essence of a business classic into a short readable chunk that you can read in about 20 minutes.

Below is a list of the business book reviews.

This list will be increasing week on week. So keep checking back..

Book	Author	Synopsis
*The E’Myth (Revisited)*	Michael Gerber	In The E-Myth, Michael Gerber dispels the myths surrounding starting your own business and shows how commonplace assumptions can get in the way of running a business.
*Think and Grow Rich.*	Napoleon Hill	The sixth best selling business paperback of the last 70 years. And there’s a good reason for this, it contains a detailed breakdown of the strategies used by some of the world’s most successful and influential entrepreneurs.
The Sticking Point Solution	Jay Abraham	9 ways to move your business from stagnation to stunning growth in tough economic times.The simple fact is that businesses can plateau, or stagnate.. Without the owners or key persons realising it. The purpose of “The sticking point solution” is to help entrepreneurs and executives recognise the ways in which their businesses may be stuck, and to then give them tools for getting unstuck and enjoying exponential growth.
The 80 / 20 manager	Richard Koch	In the 80/20 Manager, Koch applies the 80/20 principle to business and show how, by focusing on the key issues, asking the right questions and finding the right connections, we can be much more efficient and effective by, to put it quite simply doing less.
Influence. The Psychology of Persuasion	Robert Cialdini	Dr Cialdini took jobs such as waiting table in order to study the ‘pros’ in the field, for example finding that waiters use different methods with different people in order to maximize the tip they will receive. He also uses well-known examples, such as the Kitty Genovese murder, to illustrate how the principles appear in practice.
**Little Gold Book of YES Attitude.**	Jeffrey Gitomer	Jeffrey Gitomer is one of the top authors in the world when it comes to sales training and personal development. Yes Attitude has been a classic on my bookshelf for a number of years now, it’s a book that every now and then you can easily dip into and refresh yourself on the important lessons that Gitomer shares.
*The Direct Mail Solution*	Simpson and Kennedy	Fact: More commerce and wealth is created by direct mail than any other media. This was true before the internet..and is still true now. If you’re serious about growing your customer base, growing your revenue and growing your business then you need to read ‘The Direct Mail Solution’ by marketing gurus Craig Simpson and Dan S Kennedy.
*Delivering Happiness*	Tony Hsieh	In Delivering Happiness, Tony Hsieh uses personal stories to recount his journey to becoming CEO of Zappos.com. He also shares insights on why you should have a passion for what you do, regardless of the amount of money you are making—or walking away from.
*Positioning*	Al Ries & Jack Trout	Ries and Trout explain that the concept of positioning applies to products in a broad sense. Services, tourist destinations, countries, and even careers can benefit from a well-developed positioning strategy that focuses on a niche that is unoccupied in the mind of the consumer or decision-maker.
*Good to Great*	Jim Collins	Collins and his team of researchers used strict benchmarks to identify a group of eleven elite companies that have made the leap from good to great and sustained that greatness for at least fifteen years.
*SPIN Selling*	Neil Rackham	SPIN selling was published in 1988, and at that time it was considered to be the most heavily researched book on sales ever created. The research was compiled over 12 years and 35,000 sales calls, and 1 million dollars in research.
*Start With Why*	Simon Sinek	There are leaders and there are those who lead. Start With Why is about a naturally occurring pattern, a way of thinking, acting and communicating that gives some leaders the ability to inspire those around them.
*The Power of Habit*	Charles Duhigg	The power of habit is the ability to automate willpower, turning a painfully scarce resource into an infinite one. If you put this book’s subject matter into practice, the change in your results will be profound.
*The Magic of Thinking Big.*	David Schwartz PHD	The Magic of Thinking Big contains the secrets to getting the most out of your job, your marriage and family life. The book illustrates how you don’t need to be incredibly intelligent or unique to have the success you want.
*How to win friends and influence people*	Dale Carnegie	Everyone, and I mean everyone can learn something from How to Win Friends & Influence People. The Principles in the book are simple, but something a lot of us fail to use or remember. This book will help you to convince people to your way of thinking, avoid arguments and become more liked.