Recent Articles

Business Planning

• Deliberate Decision Making
• Project Management Triangle
• Business Diagnostics & Action Bias.
• When to walk away in business
• Festina Lente is really Strategic Business Planning.
• “Business Deadlines Are Negotiable: If You Know What to Say”
• The Hidden Danger of Benchmarking: How Copying Competitors Holds You Back.
• Stop Measuring the Wrong Things: How to Turn Ambition into Real Progress.
• Business Strategy (Case Study)
• Why Playing It Safe Is the Riskiest Business Strategy of All.
• “Why Most Small Businesses Fail to Change (Until It’s Too Late)”
• Business Assumptions aren’t the problem—being blind to them is.
• The Quality Illusion: Why Most Small Businesses Can’t Deliver What They Promise.
• Are You Underperforming? It Might Be a Business Design Problem.
• ​​“Digital Disruption in Business. Don’t Be the Next Kodak.”
•  What Business Are You Really In?
• The Only Business Planning Framework You’ll Ever Need.
• The Power of Planning
• “The Simple Innovation Framework Every Small Business Should Use”.
• Hope Is Not a Strategy: How to Stop Guessing and Start Forecasting Like a Pro.
• Action Bias: Why Planning Beats Panic Every Time.
• Entrepreneurial Myths: Five That Are Holding You (and Your Business) Back.
• “The Hidden Negotiation Strategy Mistakes That Are Costing You Growth”
• The Five Business Planning Assumptions You’re Probably Overlooking.
• The 90-Day Business Plan
• Good Strategy Isn’t Complicated — It’s Essential.
• “Why You Don’t Need the Perfect 90 Day Business Plan — Just One You’ll Actually Run”
• “How Better Planning Leads to Smarter Business Decisions”
• Successful Business Plans: Why Preplanning Changes Everything.
• Startup Mindset for Mature Businesses.
• Pivoting in business. How Strategic Shifts Can Save and Grow Your Business.
• “Business Planning Assumptions”
• The Art Of War. Sun Tzu’s Secrets for Small Business Success.
• The Ultimate Goal-Setting Framework and Execution Plan.
• Are You Caught in the Business Planning Paradox?
• Why Lean Business Planning Is the Smartest Move for Small Business Owners.
• “Is Your Business Ready to Scale? Here’s How to Know for Sure!”
• “From Chaos to Clarity: Steps to Building a Self-Managing, Growth-Ready Business”
• “Scaling Your Business, Unlocking Growth Strategies for Small Businesses.”
• “From Mediocre to Monumental: Elevate Your Profit Margins Through Superior Quality and Efficiency.”
• The Top Business Planning Mistakes to Avoid (Part Two)
• The Top Business Planning Mistakes to Avoid (Part One)
• What People Really Think About Business Planning!
• Lessons in Business Planning from the Sydney Opera House
• Why you need to build a high-value self-managing business.
• Is starting a business right for you?
• Thinking about buying a small business?
• Six ways to value your business and how to attract buyers
• The 3 types of entrepreneurs, which one are you?
• The Business Owner’s Journey (A tale of happiness and woe).
• The Business Owners Guide To Using Differentiation As A Competitive Strategy
• Think Business Strategy Is Just for The Big Boys’
• The Four Cylinder Business Engine.
• Re-think, Reset, Re-start
• Are you asking the right questions, of you and your business?
• The Great British Bake Off. A lesson in decision making.
• We’d all like 20/20 vision for making business decisions
• The Four Entrepreneurial Freedoms (only for business owners).
• What gets measured gets done. How to achieve your goals.
• What a visit to the podiatrist can teach you about the customer journey.
• Why You Need A Value Proposition And How To Make One.
• How to identify your niche market in 6 easy steps!
• Your Business Numbers – the ones that REALLY Do Matter
• If you’ve been putting off writing your business plan, you’re not alone
• Business planning is for all businesses, not just for start-ups.
• The 5 C’s you need for success in life and business planning.
• Why it doesn’t take 100% more effort to Double your business
• The Small Business Planning Fallacy
• Are you a Reluctant Entrepreneur?

Pricing

• Directional Pricing
• The Value Triangle
• Pricing Signals: The Hidden Reason You Keep Underpricing
• “Stop Justifying Your Prices: How Value Is Really Created”
• “The Strategic Pricing Blueprint”
• Pricing Objections and Signals.
• Pricing Signals. Are you misreading them?
• “Master Pricing Strategies. 7 Expert Techniques to Increase Sales and Keep Customers Happy”
• Are you charging enough? How to establish value. (Part Two)
• Are you charging enough? How to establish value. (Part One)
• “Boost Your Sales with Smart Pricing: Lessons from Nobel-Winning Theories.”
• How Pricing Context Can Boost Your Profits.
• How to conduct a Pricing Audit.
• Sticky Pricing “Coke’s 73 years of Nickels”.
• The Art of Ethical Pricing: Balancing Profit, People, and Perceived Value.
• Differential Pricing: The Art of Flexible Pricing and Its Prolific Impact.
• The three golden rules of pricing.
• Should I put my prices on my website?
• Are Crazy Low Prices Damaging Your Business?
• Why Pricing Context Really Matters to You and Your Business?
• Do you make these common PRICING Mistakes

Marketing

• Marketing Strategy for Small Businesses: The Only Two Questions You Need to Answer
• Niche Market Strategy: Why Narrowing Your Focus Actually Expands Your Market.
• Sales Success Factors: Selling Is Easy When Prospects Are Ready.
• Try Before You Buy Strategy
• The Danger of Being a Follower (Why You Need A Market Dominating Position).
• “Why Understanding Your Business Growth Is Non-Negotiable Before Outsourcing”
• How to Create Local Market Dominance. Making Your Business “7-Mile Famous”
• Differential Pricing: The Art of Flexible Pricing and Its Prolific Impact.
• Why understanding the Psychological Contract is vital!
• The three golden rules of pricing.
• Scarcity based marketing explained.
• Inside Reality Versus Outside Perception.
• The Secret Marketing Equation Revealed.
• Are You Missing Out? Poor Prospecting Strategy?
• Should I put my prices on my website?
• Are Crazy Low Prices Damaging Your Business?
• The Myth of ‘Word of Mouth’ Marketing
• Moments of Truth (and why they matter to every business).
• Why are you making it so hard! (WAYMISH)
• A little mistake that makes your marketing worse than useless!
• The Venn Diagram of Customer Acquisition
• What you need to know about FOMO based marketing
• What a walk through a Christmas Market can teach you!
• What is a Reticular Activator and what’s it got to do with my dog!
• 5 Strategies to successfully build a new customer base
• Why Pricing Context Really Matters to You and Your Business?
• What defines an SME and why does it matter?
• Ten Questions To Ask When Profiling Your Customers.
• Do you make these common PRICING Mistakes
• Why You Need A Value Proposition And How To Make One.
• Avoiding The Discounting Trap.
• How to set the optimum price for your product
• Understanding the Buyer’s Journey
• Charming your way to price success, why the Number 9 is Magic!
• The Secrets to raising your prices without losing customers (pt.3)
• The Secrets to raising your prices without losing customers (pt.2)
• The Secrets to raising your prices without losing customers (pt.1)
• What Job Marketing Is Really SUPPOSED To Do In your Business.
• Business Cards, why nearly everyone is wrong about them. How to fix this!
• How to Compete With FREE and Be Successful.
• Marketing Services Vs Products. Is there a difference?
• The business owners guide to getting your emails opened.
• What’s in a name? How To Name Your Product.
• The 5 phases of a successful negotiation to know.
• Why You Need to Identify Your Ideal Client or Customer
• The Ten Keys To Delivering A Great Presentation.
• What you really need to know about pricing your products!!
• The True Purpose of Your Marketing System.
• Get your customers to come back more often!
• Accelerated Discontentment , Why you should care.
• Creating a market dominating position.
• Business habits that inhibiting business growth
• Why nearly all small businesses fail at pricing.
• Four reasons why people don’t buy your stuff

Productivity

• The Art of Delegation.
• “You Can’t Fix a Disorganised Client — But You Can Stop Them Derailing You”
• Are We There Yet?
• Are you lazy when it comes to decision making?
• No Business Systems..Are You Operating By Chance?
• Why saying NO will help you in building a better business!
• We make 35,000 decisions a day, how many are good?
• How business sabotage can ruin your life and what to do about it.
• The 1440 that we all have…Spend it like a ‘Billionaire’
• Great entrepreneurs don’t add overhead, they build systems
• 10 Easy ways to increase your productivity.
• Eat That Frog. (Book Summary) Brian Tracy. Productivity.
• 21 Productivity Tips from Robin Sharma. Productivity expert.
• Procrastination the disease of the poor!

Networking

• The 7 Deadly Sins of Business Networking: Avoid These Pitfalls
• Why you still need to be able to deliver a great Elevator Pitch
• How to make Business Networking work for you.